Roots of Fatima: Creating Space for Authenticity, Connection, and Cultural Power

At the heart of every movement that reshapes industries and redefines influence, there is always one thing: community.

And Roots of Fatima is building that community with purpose.

Founded with a deep respect for culture, healing, and craftsmanship, Roots of Fatima has expanded beyond handcrafted goods into powerful experiences that gather creatives, entrepreneurs, and visionaries. One of their most dynamic offerings is their signature event series, Netwerq Your Ass Off — a bold, energetic platform designed to teach entrepreneurs and creatives how to network with intention, brand with clarity, and connect with real opportunities.

Set to return on Friday, June 27th at Grace Hall in District Heights, Maryland, their next edition — Netwerq Your Ass Off: Fashion & Beauty Edition — promises to be more than just an event. It’s a full-circle experience of fashion, beauty, media, and influence colliding under one roof. Attendees and panelists will engage in curated conversations designed to help them share their journeys with authenticity and authority.

Behind the movement is Aqila “Mimi” Benjamin, designer, networking coach, and founder of the Netwerq Your Ass Off platform. Since its founding in 2018, Mimi’s vision has stayed true: empowering people to build powerful relationships rooted in purpose, not just business cards. Through strategic partnerships with platforms like Google Digital Coaches, Global Entrepreneurship Week, and the University of Maryland, Netwerq Your Ass Off has made an undeniable imprint across Washington D.C., Maryland, California, New York, Canada, and beyond — with even bigger plans to expand to cities like St. Louis and Dallas in 2025.

Attendees at the June 27th event will experience an evening of elite networking, custom branding tools, and visibility-building opportunities, all while being surrounded by the pulse of fashion and beauty culture. Featured panelists will include media innovators, branding experts, designers, and industry leaders who understand the intersection between storytelling, influence, and legacy.

Roots of Fatima continues to represent more than entrepreneurship — it represents the audacity to create spaces where culture, connection, and commerce are honored equally. Whether through handcrafted pieces or curated events, their work echoes the timeless truth: real success is rooted in authenticity.

To learn more about the upcoming event or the brand behind the movement, visit www.rootsoffatima.com and www.aqilabenjamin.com.

Follow the movement on Instagram: @netwerqyourassoff.